Noggin inspires kids to apply the things they've learned to their real-world experiences. This spot showcases that kids are learning from Noggin, taking action, and then presenting their knowledge to their parents (who are impressed with their child's skills). The strategy behind this spot was to highlight a relatable question parents often say to their children when they do or say something impressive— and that is "where did you learn that from?!" The goal was to associate that phrase with Noggin.
CREDITS:
Lasette Canady - Writer & Producer
Big Door Production - Shooting & Editing